The golden circle. #26:2011
As most of you know, I am curious. It comes with being a librarian and a generalist. I also am particularly interested in leadership, innovation, and how to explain them.
Simon Sinek was born October 9, 1973, in Wimbledon, England. He became a barrister and, ultimately, an advertising guru. He owns a marketing company, Sinek Partners, and is an adjunct staff member of the RAND Corporation (Research ANd Development), a nonprofit think tank consulting with governments, foundations, and commerce on military innovation and planning. He also teaches strategic communications at Columbia University. In 2009, he released his book, Start with Why: How Great Leaders Inspire Everyone to Take Action, and presented his first TED Talk. How Great Leaders Inspire Action is one of the most viewed videos on TED.
Have a look at Simon Sinek speaking about how leaders inspire action. It is awesome! http://youtu.be/qp0HIF3SfI4
I’ve taken away several great notions from numerous views of this inspiring video.
- Great leaders start with the why: the belief, the purpose, and the mission.
- We follow leaders who believe and inspire us.
- People follow or buy from a leader because they believe in the why: the leader’s belief or the product’s greater good (e.g. libraries’ support of lifelong learning).
Kitty Pope #26 August 2011 email@example.com