There is much to learn from RIM. #25: 2011
Guelph, Ontario, lives in the shadow of the huge Canadian corporation Research in Motion (RIM), which sold more than 13 million BlackBerry smart phones from January to March of this year. Doing the math, that equals 100 Blackberries per minute, 24 hours per day, 7 days per week!
However, the mighty RIM is in the midst of a major transitional period and is launching a new operating system. It’s facing a considerable loss of confidence and unrest inside and outside of the company. In a very public letter to owners Mike and Jim, employees talked about their loss of confidence and recommended the following:
►Focus on the end user experience
►Stay focused; don’t get distracted
►Recruit great talent
►Market the product. Really market the product!
►Lead and make the tough decisions
►Stay connected with employees and customers
As I read this letter, I felt these were very wise words for us in library land, as well.
From bad publicity and loss of funding to work stoppages and a disgruntled board member, every library leader has faced a crisis or two. However, using the RIM list and checking off each point as you lead the organization out of the mess are great ways to move ahead and fulfill the library’s mission. I have the RIM list taped to the wall above my office phone, just in case!
Yes, I am addicted to my Blackberry, so to RIM: get your act together, because soon I will need a new one! Have a great week!
Kitty Pope #25 July 2011